Nicki Minaj, who has dominated the rap game for over a decade, will now sport new pink sneakers as she outpaces the competition. On Friday (March 29), Minaj revealed the launch of her new sneaker brand, a collaboration with Loci, featuring 11 distinct designs she describes as a dream fulfilled. The complete debut capsule collection will hit stores on April 12.

“4/12 = 11 new pairs of my OWN sneaker. 11 completely different designs for you to choose from. An absolute dream come true. I can’t WAIT for you guys to see my 1st collection!!!! Link in bio to SIGN UP NOW,” she wrote on Instagram. “Thank you to my team for helping me make this dream come to fruition. This isn’t a sponsorship. I’m an owner & partner & we will be showing you the first complete collection on 4/12. Love you BARBZ. THANK YOU.”

Accompanying the IG post was a teaser clip that showcased one design, highlighting a gum sole in the color of Twizzlers, paired with matching laces, while the remainder of the sneaker’s body sported a bubblegum pink hue.

The sneaker features the Loci logo, a slashed zero glyph, on one side panel. Additionally, Nicki’s face is portrayed on the sneaker’s tongue.

Meanwhile, Nicki continues her Pink Friday 2 World Tour, currently traveling. Following a Philadelphia stop, she’s scheduled to headline at Madison Square Garden in New York City on Saturday night (March 30).

Explore Nicki Minaj’s post on her sneaker line and shop online at